Description
Influence Specialists are the Marines that make up the PSYOP and civil affairs forces in the active component. These are the forces which conduct military information support operations (MISO), civil affairs operations (CAO), or civil military operations (CMO). The Influence Specialist’s billet will determine their support to plan and execute functions pertaining to military information support operations (MISO), civil authorities’ information support (CAIS), and civil affairs operations (CAO). Influence Specialists deploy in small teams known as tactical PSYOP teams or CA teams, depending on the billet they are filling, to employ capabilities that operationalize the information warfighting function and harness the military applications of information in all military operations. Influence Specialists capabilities are critical to the success of the fleet marine force (FMF) mission, as they enable commanders to shape the information and security environment in their areas of responsibility (AOR).
Core Skills
- information operations planning support
- psychological operations (PSYOP) planning and execution support
- civil affairs and civil-military operations support
- target audience analysis
- open-source research and analysis
- message development and content review
- social media and information environment monitoring
- assessment and metrics development
- report writing and briefing
- cross-cultural communication
- stakeholder engagement and coordination
- project and campaign coordination
- risk assessment in information operations
- basic data analysis and visualization
Common Certifications
- Accredited in Public Relations (APR)
- Certified Public Relations Counselor (CPRC)
- Certified Digital Marketing Professional (CDMP)
- Project Management Professional (PMP)
- Certified Associate in Project Management (CAPM)
Civilian Career Paths
- INTELLIGENCE ANALYSIS
- OPEN SOURCE INTELLIGENCE
- PUBLIC AFFAIRS
- PROJECT MANAGEMENT
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Equivalent Roles in Other Branches
Data sourced from official Marine Corps publications and public military occupational references. Descriptions may be summarized for clarity. Verify all information with your branch career counselor or official military documentation before making career decisions.