Public Relations Specialists
Drafting press releases, answering media queries, and serving as a command spokesperson transfer directly to public relations work.
How to prepare: Build a portfolio using publicly releasable press releases and a sample media-response brief tailored to a civilian organization.
What the civilian work involves
- Respond to requests for information from the media or designate an appropriate spokesperson or information source.
- Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.
- Write press releases or other media communications to promote clients.
Civilian tools and software (examples)
- Microsoft Office software
- Microsoft PowerPoint