Navy NEC · Communications
A12A Public Affairs Supervisor
A Navy Enlisted Classification: a skill designation sailors hold in addition to their rating.
Overview
A Public Affairs Supervisor manages public affairs programs and teams, develops and executes communication plans, prepares press releases, answers media and public questions, and serves as a command spokesperson. They oversee communication specialists producing Navy and command publications and coordinate exhibits, demonstrations, speaking engagements, news conferences, visits, tours, and other special events.
Minimum clearance: Secret
Core Skills
- public affairs program management
- media relations
- press release writing
- spokesperson briefing
- communication planning
- crisis communication
- event coordination
- team supervision
- publication production
- public information response
Civilian Software & Tools
- Adobe Creative Cloud software
- Adobe InDesign
- Adobe Photoshop
- Canva
- Microsoft Excel
- Microsoft Office software
- Microsoft Outlook
- Microsoft PowerPoint
Civilian Career Paths
- Public Affairs
- Project Management
- Administration
Training & Development
Getting Started
- Certificate in Principles of Public Relations
- HubSpot Content Marketing Certification
- Google Analytics Certification
Career Growth
- Accredited in Public Relations (APR)
- Project Management Professional (PMP)
- Adobe Certified Professional in Photoshop
What the Work Involves
- Respond to requests for information from the media or designate an appropriate spokesperson or information source.
- Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.
- Post and update content on the company's Web site and social media outlets.
- Write press releases or other media communications to promote clients.
- Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.
Related Occupations
- Public Relations Managers
- Advertising and Promotions Managers
- Market Research Analysts and Marketing Specialists
- Writers and Authors
Typical preparation for these civilian roles: a four-year degree or equivalent experience.
Descriptions may be summarized for clarity. Verify all information with your branch career counselor or official military documentation before making career decisions.
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