Coast Guard
SUPPORT

Rating

PA

Public Affairs Specialist

Description

Public Affairs Specialist (PA) Supervises or participates in the administration of public affairs activities in the area of media relations, community relations, and internal information programs; arranges and conducts interviews; prepares news releases, fact sheets, and feature stories; writes and edits news copy; operates photographic equipment and design layouts for various publications. PA's are the Coast Guard's enlisted public-communications experts, writing news releases and feature articles, shoot still and video imagery, serve as spokespersons, and maintain websites to raise public awareness of important Coast Guard issues and news stories.

Core Skills

  • technical and non-technical writing
  • content creation and editing
  • digital media production
  • visual communication and design
  • social media management
  • public speaking and briefing
  • stakeholder and media relations
  • crisis communication support
  • storytelling and messaging
  • project and campaign coordination
  • photography and videography
  • research and fact checking

Common Certifications

  • Accredited in Public Relations (APR)
  • Certified Digital Marketing Professional (CDMP)
  • CAP
  • PMP

Civilian Career Paths

  • PUBLIC AFFAIRS
  • TRAINING AND EDUCATION
  • ADMINISTRATION

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Data sourced from official Coast Guard publications and public military occupational references. Descriptions may be summarized for clarity. Verify all information with your branch career counselor or official military documentation before making career decisions.